As a specialist Pay Per Click agency, Optimised Media delivers a range of solutions aimed at every type of business from Start-up and SME to Enterprise level. We approach every client with a unique strategy and we have found that businesses of different sizes often have different requirements.

Pay Per Click Services for start-ups and SME’s

Pay Per Click can be very beneficial to smaller businesses because of the strong link that can be made between Pay Per Click spend and sales. In small businesses there is a greater focus on making sure that each click results in a sale. Because of the often limited budget Pay Per Click campaigns for small businesses focus on a very niche set of keywords.

Enterprise Level Pay Per Click Services

Larger businesses can benefit from the significant accountability that Pay Per Click offers. Businesses who may spend thousands every month on mail shots, telesales and mass marketing often have little understanding of what works and what doesn’t. In contrast with Pay Per Click we can tell you exactly how many clicks that your ad got for a given sum or over any period. We can then provide analytics to tell you what they did on the site once there. With larger businesses maintaining a strong link between clicks and sales is still important. However for larger businesses Pay Per Click can also be used as a brand building tool with ads appearing for competitive terms or names of rivals.

Pay Per Click Services

Being a specialist Pay Per Click Agency allows Optimised Media to offer flexible solutions to meet every business need. In general our services are divided in to three segments based on the amount of management you require.

PPC Management: We create and fully manage your Pay Per Click marketing.

PPC Optimisation: Have an existing Pay Per Click account? If you would like to continue managing it yourself we can optimise your account ensuring you are covering the full spectrum of keywords and maximising your ROI.

PPC Design: Optimised Media creates your Pay Per Click campaigns from scratch with detailed keyword research, new ad text and competitive bids. Your can then manage the campaign yourself.