Search Engine Placement
Search engine placement aims to get your site listed naturally within search engine results through a process called Search Engine Optimisation also known as SEO. At Optimised Media we are able to prepare a detailed search engine placement report which you or your web developers can implement. Businesses invest a lot of time and money in having their websites developed. However once you have your site, how do you get customers through the door? Optimised Media search engine placement aims to rank you site as highly as possible. With 90% of users not going beyond page one of search results, search engine placement could increase sales, improve lead generation and make your website more visible to potential customers.
Search Engine Placement Benefits
Having your website appear for certain terms within search engines is crucial to attracting visitors to your site. At Optimised Media we place your website within search engines through search engine optimisation (SEO). Having your website rank within search results is the most important ingredient of a successful website. Having a place within search has significant benefits:
- Rank above your rivals
- Make it easier for customer to find your website
- Rank above market leaders
- Traffic is free increasing profit per sale
- Cheapest form of marketing available
Search Engine Optimisation is the reverse of pay per click. With PPC, results are almost instant; you only pay for the traffic you receive and advertisers have a lot of control over ads. Search engine optimisation involves developing a long term strategy. Results come over time; there is an initial investment but when successful, traffic is free and when done properly, your initial investment should reap rewards for the lifetime of your site.
Search Engine Placement With Results
Search engine optimisation at Optimised Media aims to achieve search placement which is relevant, profitable and lasting.
Relevant Placement: Your website will rank for search terms which are relevant to your business objectives. Because objectives of every business are unique so is our SEO process.
Profitable Placement: Your website will be placed for terms which not only attracts visitors but ensures these visitors can be converted in to buyers.
Lasting Placement: Search engines can penalize websites which use “black hat” SEO methods. At Optmised Media our SEO tactics achieve lasting results and appear natural to search engines.
What Does The Search Engine Placement Report Include?
Every search engine placement report we prepare is specific to your business. Starting with keyword research and through to on site factors each search engine placement report is unique. At Optimised Media keyword research is the basis for all our work. Keyword research tells us what words search engine users use and how popular these search words are. Keyword research is complemented by competitor analysis to find out what competitors are doing well and how it can be improved upon. As part of the report we will look at the following areas:
Website Optimisation: Website Optimisation ensures all on-site factors are optimised for ranking naturally on search engines. We look at every aspect of your site from navigation to content.
Backlinking: Websites do not exist by themselves. The internet is in fact an ecosystem and through backlinking we determine what place your site has in the system and work towards building the right links with quality sites to help improve your website rank.
Search Engine Placement Report Benefits
Many businesses both large and small see the benefit of SEO. Ranking well in search engines can reap huge rewards and investing in search engine placement is critical to the success of your website.Fully outsourcing SEO can be a costly process however with a search engine placement report you will have access to all the information your need to achieve high rankings. The report is prepared by highly experienced search marketing experts documented in an easy to follow and implement manner.
- Access to expert SEO knowledge
- Implementation can be undertaken by you or your web developer
- A detailed easy to follow plan to achieve top rankings
The cost of the search engine optimisation report varies based on the size of your website and the level of work required. Please read more about our SEO Prices.